What if we listened to what’s calling to us?
“You don’t have to surf to love this book.”
One windy afternoon under a mango tree in Aruba, my stepson David said something I couldn’t stop thinking about.
That conversation led to Little Giant, the story of an underdog surf shop called Bula and the quiet renegades who built it.
Two decades ago, David and his best friend walked away from conventionally successful careers with no retail experience or safety net. They gave themselves three simple rules: stay friends, have fun, do something good.
Before writing Little Giant, I knew nothing about surfing or Caribbean culture. Writing the book showed me what can happen when we find the courage to listen to what’s calling to us.
Praise for Little Giant
“A fountain of inspiration about living adventurously and on your own terms.” William Parkhurst, New York Times bestselling author
“Little Giant is about the dreamers in all of us.” Jim Alkon, BookTrib
“I love that David and Yair knew what their ‘enough’ was.” Glen Van Peski, author of Take Less, Do More
My stepson David Putnam (left) and Yair Lichtenstein (right), reluctantly joined me on stage for the book launch. Over two decades, Bula Surf Shop’s self-effacing cofounders chose to be great, not big. Theirs is a story of hope in a distracted, hyper-competitive world.
At a crossroads?
It helps to think small and simple.
